Inspiration

These are a few of my own favorites - people and sites I read or watch pretty much every day, and I figured some of you might get as much out of them as I do. No ulterior motive here, just genuinely good stuff.

This app leans on a lot of AI, but that was never the intention - only a place to start. Real understanding of style and clothing comes from the culture and history underneath it, the stuff a model can summarize but never actually feel. The people and brands below are here to help with that part of the journey.

People to follow

  • Simon Crompton Writer and editor, Permanent Style
  • Derek Guy Writer, Die, Workwear! - "the menswear guy" on X
  • Michael Kristy Host, The Iron Snail - founder, The Iron Snail (clothing)
  • Fineas Jackson Short-form clothing-craft creator, YouTube/TikTok/Instagram
  • Mark Cho Co-founder, The Armoury - co-owner, Drake's

Brands

  • Barbour Beaufort, Bedale, Ashby, Border, Gamefair, Northumbria, Durham