Barbour
J. Barbour & Sons was founded in 1894 by John Barbour, a Scotsman who set up shop in South Shields selling oiled cotton to the sailors and seamen working the North Sea - cloth that soon became the outerwear itself, and the basis of Barbour's reputation for tough, weatherproof gear. The company is still family-owned and family-run; Dame Margaret Barbour has chaired it since 1973, and under her the brand earned Royal Warrants from the Duke of Edinburgh (1974), Queen Elizabeth II (1982), and King Charles III (1987).
Long associated with country pursuits - shooting, riding, farm life - Barbour found a second life in the 2010s as its waxed jackets, especially the 1983 Beaufort, were adopted by streetwear and heritage-menswear audiences as an urban staple, helped along by collaborations with the likes of Wood Wood, White Mountaineering, and Ally Capellino.
That revival leans on the same practicality that built the brand: Barbour runs a rewaxing and repair service that restores more than 60,000 jackets a year, so a Barbour bought today can plausibly outlive its owner. It's a rare case of a 130-year-old workwear maker becoming fashionable without changing what it actually makes.